Are you a self-starter who can thrive in a fast-paced environment? Do you have exceptional public speaking abilities, demonstrated writing skills and message discipline, a creative and strategic mindset, and work well with a diverse team? Are you passionate about holding conservatives accountable and building a better, more progressive Minnesota? If you answered yes to these questions, then we want you on the team.
About ABM
Alliance for a Better Minnesota (ABM) is one of the most effective political communications organizations in Minnesota and is held up as a national model for other state organizations. ABM is a nonprofit organization that serves the state’s progressive community as a communications hub.
Utilizing innovative, cutting-edge media techniques, ABM holds elected officials and organizations accountable, driving narratives to expose the truth about who is looking out for Minnesotans. We empower Minnesotans by lifting up their stories. And we engage with and educate Minnesotans about the harmful effects of certain policies, elected officials, and organizations on their quality of life.
We work closely with national and state allied groups to develop, coordinate, and share the most effective messages through the best channels, with attention to the impact of policy decisions on the lives of Minnesotans. Our legal entities include a 501(c)4, 501(c)3, federal PAC, and state PAC.
About the role
We are seeking a motivated and creative Communications Strategist to drive forward ABM’s earned and owned media communications strategies and messaging. This role involves writing, editing, going on the record in ABM’s earned and owned media content, as well as building and maintaining relationships with state and national media and content creators to advance ABM’s campaigns.
This role is made for you if…
- You are passionate about holding Minnesota’s conservative elected officials and organizations accountable and advocating for progressive values.
- You are not afraid to call out bad actors online and in traditional media.
- You are comfortable being on camera and acting as a brand ambassador for ABM.
- You possess exceptional writing abilities and demonstrated message discipline.
- You can deliver high-quality work in a fast-paced environment.
- You work well with a diverse team and in collaboration with others.
- You are always hungry to grow, improve your skills, and learn more about new, innovative, and impactful communications techniques.
Responsibilities
- Create and execute owned and earned media communications plans that strategically tie together earned and organic digital media efforts.
- Build and maintain relationships with state and national media to pitch stories and drive media narratives to advance ABM’s campaigns.
- Build out and manage ABM’s influencer/content creator program.
- Act as a spokesperson and brand ambassador for ABM in our online content and in traditional media.
- Use innovative, data-driven social media and other online tactics to drive narratives across media platforms.
Qualifications
If you have some but not all the qualifications, consider applying anyway!
- Strong understanding of social media strategy and knowledge of digital platforms and trends.
- Ability to make data-driven decisions using insights and analytics tools.
- Comfort with being on camera and acting as a brand ambassador for ABM.
- Exceptional writing abilities and demonstrated message discipline.
- Ability to translate messaging/opinion research into various products, including but not limited to, talking points, press releases, and social posts.
- Ability to deliver high-quality work under pressure and manage several projects at one time.
- Driven, creative, self-starter who is willing to experiment, make mistakes, and learn from them.
- Commitment to progressive issues and values.
- Background in social media management or content creation is a plus.
- Existing network of influencers or experience running influencer campaigns is a plus.
- An established network of in-state reporter relationships is a plus.
To Apply
Submit resume and cover letter to jobs@abetterminnesota.org. The position will remain open until filled. The salary is $70,000, plus 401k plan, generous benefits, and flexible paid time off.
ABM is deeply committed to social, racial, gender, and economic justice. We strongly encourage individuals from underrepresented groups, including people of color, women, LGBTQ+ individuals, and those who are unemployed, to apply.
